(Note: this is not an affiliate post or sponsored in any way. I just really love these classes!)
One of my big challenges with my creative businesses is how to scale them without literally running out of time. When I started working as a project management consultant this spring, I stopped taking custom orders in my metal shop. It was just too time-consuming to juggle that, The Papercraft Lab, and my new job.
In her article about scaling up creative businesses, Laura Vanderkam mentioned finding something to sell that isn't custom made for one person and thus scales easily.
My new 14+6 Photo Organization Project Plan group applies my passion for project management and organization to help people manage the floods of digital images they're taking. It's going to happen via email over 2 weeks, and is definitely more scalable than an elaborate handmade scrapbook for one person. Which is still my main focus, but a girl's gotta expand her business, right?
This is a new approach for me, and it's scary! Luckily, I have a class that's going to help with that.
I first learned about CreativeLive from my crafty friend A. It's a site that hosts video-based courses for creative professionals in things like photography, software tools, music production, scrapbooking, and lots more.
What's really cool is that when they are taping the classes, you can watch them live for free! You can (of course) purchase classes, but I love checking out what's playing live each week.
I've really enjoyed the ones on "How to run your creative business". I realize teaching in this area is a business in itself, so I'm a bit skeptical. But I've found that every single class I've watched on CreativeLive, whether for 10 minutes or several hours, has taught me something I can put into practice. I'm a big fan of continuing education.
One of the classes I adored was April Bowles-Olin's "Build A Successful Creative Blog". I admit I was rolling my eyes, because I couldn't fathom what she could spend 2 whole days talking about, but once I started watching, I got it. She's an engaging presenter with a lot of really great tips and tricks to make blogging fun and interesting. The accompanying workbook has been a useful exercise to figure out how to focus my blog and figure out how to reach my readers. (Still a work in progress.) I ended up actually purchasing this class a few months later because I wanted to go back to some of the lessons - that's a rarity for me!
When I saw she had another class coming up in November called "Create Digital Products that Sell While You Sleep", I was pretty stoked.
The live (free) broadcast is already on my calendar.
Since I have a lot of creative friends and blog readers who'd be interested in how to branch out into the world of digital products, I decided to join in April's brilliant marketing idea of a "blog tour" to promote her new class. Plus it gave me a good structured blog topic and saves you guys from having to read about my Capsule Wardrobe again :)
I think this class will also help those who are already selling digital items and want to figure out how to reach out to more people who are interested in them. (Isn't that the big challenge of selling online? It is for me, anyway.)
So here's to learning more, and cool free classes you can watch from home! See below for how to sign up and get access to the free live broadcast and the class workbook. Let me know if you plan to watch and I'll "see" you in the chat room.
Are you ready to make your creative work more lucrative, stable, and sustainable in the long-term? Join April Bowles-Olin for an introduction to digital products and how they can enhance your creative business. This course will show you how to produce and position viable products for generating multiple revenue streams and passive income. RSVP right here to watch it live and get access to the workbook for FREE. This post is part of the Create Digital Products blog tour.